Rockland Company History

For over fifty years, we have designed and manufactured construction equipment for dozers, loaders, excavators, and motor graders. Every Rockland product is designed for a specific application and is guaranteed to improve machine productivity.

During those fifty years, Rockland made several unique contributions to the construction equipment industry. We helped prove that wheel loaders could handle shot rock by designing and manufacturing the first spade nose rock bucket ever put in a quarry.

The unique Rockland RF-3 Rake was proven and patented in the late 50's. This was the first land clearing rake to have both reversible and adjustable teeth. We then stood the construction equipment attachment industry on its head by offering an unheard of, lifetime guarantee. We guaranteed the RF-3 for life against any failure from defective design, materials, or workmanship and that even included bent teeth! Click here for a picture of one of our first rakes!

Soon after introducing the RF-3, we introduced lifetime warranties for both HDS and HDV rock buckets with the same powerful lifetime coverage against defective design, material, or workmanship.

In the early 60's, we designed and built the world's largest dozer blade. This was a joint venture between Gulf Oil Company, Fiatallis, and Rockland. This sixty foot monster was designed for a reclamation project and was pushed by two powerful HD41 Fiatallis crawler tractors. Click here to see a picture of it leaving our factory!

We were the very first allied equipment manufacturer to provide a toll free 800 number for our customers. Today, it's accepted practice.

In an industry plagued by broken promises and late deliveries, Rockland was the first, and is still, the only construction equipment manufacturer that puts cash on the line and guarantees ship dates!

During the past decade, Rockland set the standard for excavator thumb design innovations. We were the first to offer narrow thumbs for common sense 3-point pickup. We were the first to offer thumbs that shipped ready to install - all that is needed is to weld the mounting plate to the bottom of the stick. We were the first to offer lubricated and sealed pivot points. Then, we were the first to offer a hydraulic thumb with a cylinder rod guard. This was followed up by adding a thumb lock as standard equipment to prevent down drift.

As thumbs for backhoes became more popular, we introduced the Smart Thumb - the world's only rigid strut thumb with hydraulic clamping action.

We also proved to the world that stump splitters don't need to be expensive - we proved that you can split stumps without an expensive auxiliary cylinder, and that it makes great economic sense to put the tremendous force of the curl cylinder to work splitting wood.

This all adds up to the fact that we are a can-do company that has been "doing" for over fifty years. We built our business with an old fashioned commitment to quality and customer service. The following comments help sum it all up:

"We have over forty years experience with Rockland. Their pricing is fair. We've always been amazed at their consistency and dependability. Their after sales support and warranty policies are excellent." - Alabama Dealer

"We insist on Rockland log grapples. We've been using them for over twenty-five years. We tried a few others and found out real quick that low price is nothing more than a caution light. We know that Rockland grapples work and if something goes wrong, we can depend on Rockland to give us the support we deserve." - Tennessee Logger

"We've sold Rockland rock buckets for the past several years. We've never had a weld fail or a bucket problem because of poor fit or misalignment. Rockland buckets prove themselves, our customers are well satisfied." - Pennsylvania Dealer